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Mar 04, 2021

Social Media Coordinator

  • People Dimension
  • Pretoria, South Africa
Full time Media-Journalism

Job Description

Introduction
A well established company based in Pretoria is looking for a Social Media Coordinator to join their team.

Duties & Responsibilities
Manage the company's online presence by developing a strategy, producing good content, analysing usage data, facilitating customer service and managing projects and campaigns through brand awareness, advertising and marketing.
Develop creative and engaging social media strategies with each division in the company
Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, Tiktok and YouTube, adapting content to suit different channels
Oversee, plan and deliver content across different platforms
Create engaging multimedia content (or outsource) across multiple platforms
Develop, launch and manage new competitions and campaigns that promote the company, brands and service areas
Form key relationships with influencers across the social media platforms
Undertake audience research
Manage and facilitate social media communities by responding to social media posts and developing discussions.
Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity as well as market trends related to our product and services
Analyse competitor activity
Recommend improvements to increase performance
Set targets to increase brand awareness and increase customer engagement
Educate other staff on the use of social media and promote its use within the company (in-house roles)
Encourage collaboration across teams and departments
A solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
Strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
Knowledge and understanding of algorithms and search engine optimisation
Creative skills for contributing new and innovative ideas
Strong communication and people skills for articulating ideas to colleagues and clients
Leadership qualities to lead and motivate a team
Excellent team working, collaboration and networking skills
Organisational skills, with the capacity to prioritise and work across multiple projects
Project and campaign management skills
The ability to work well under pressure in order to meet deadlines
Skills in data analysis and interpreting statistics
Online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers
An eye for detail and the ability to work accurately

Desired Experience & Qualification
Good understanding of Internet services, networking and marketing principles
Ability and willingness to research and learn all aspects of the business, both operationally and technical
Fluent in both Afrikaans and English with excellent creative writing and communication skills
Self-motivated, precision worker that takes pride in work
Availability to work after hours
Own reliable transportation
Matric certificate
Marketing Management and/or Media diploma/degree advantageous
Graphic design diploma advantageous
Clear credit record
2-5 Years Social Media and Marketing Experience

Package & Remuneration

R 16 000 - R 25 000 CTC pm depending on experience

Interested?

Please mail your CV to email

Shortlisted applicants will be contacted within 2 weeks, if you do not hear from us by then your application for this position was unsuccessful, but you have been added to our database for future vacancies.

Salary

R 16 000 pm

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